With more than 115 stores spread across the country, XL-BYG is a Scandinavian chain which is one of Denmark’s largest and most notable DIY centres.
We run the full palette of marketing services – both on a strategic and tactical level. This includes the development of pay-off, brand strategy, seasonal campaigns, omnichannel strategies, banners, television commercials, full campaign executions as well as system management. In order to make the most out of the resources at our disposal, we send image management tasks to our team in Vietnam.
Considering our many years of experience in retail production and our ability to quickly adapt to the client’s needs, we were in a prime position to become the perfect partner for XL-BYG.
SPRING Production supports XL-BYG’s in-house graphics department, assisting them with any graphical work. To help improve XL-BYG’s own system development, we provide consultancy for them to achieve an even greater level of automation and efficiency in their own system.
In order to help the client every step of the process, our project managers provide assistance from the development to the execution of the project.