Ask SPRING eps 3 – With Jack & Ina
In this podcast episode, Ina joins Jack, to discuss some of the challenges that B2B marketing teams face. They explore topics such as cultural differences, language barriers, budget constraints, and the evolving role of sales and marketing in B2B organizations. Ina highlights the importance of understanding and adapting to different cultures when working with colleagues […]
Ask SPRING Episode 2 with Jack and Tom
Introducing the second full length vide in our Ask SPRING series. In this discussion, Jack Threlfall, head of content writing at SPRING Production, and Tom Bird, strategic partnership director at SPRING Production, delve deep into the complexities of the ever-changing marketing landscape. Prepare to be filled with knowledge based on decades of experience. Discover the […]
How do I adapt my global campaign across multiple markets?
In this very first episode of the Ask SPRING podcast, Jack and Austen discuss the intricacies of adapting global marketing campaigns and the strategies needed for a more efficient and cost-effective adaptation process.They emphasize the importance of balancing global consistency with local relevance and the challenges faced by clients in achieving this balance. They also […]
