Marketing implementation for Grundfos


Grundfos needed a partner that could plan and coordinate large projects from their marketing team to local stakeholders. These were huge tasks; therefore SPRING Production carefully examined every aspect in order to ensure the best production process and result.

Case release:
Sep 2019

3D & Motion Creative Digital


The Challenge

Grundfos needed a partner who could deliver thousands of assets, everything from educational videos, 3D visualizations, and adverts.


    The Solution

    We set up everything, making sure that all campaign elements would be handled with proper care.


      The Result

      An important partnership where planning and coordination of big projects has ensured great results. Yearly, we deliver:

      • Educational videos across more than 30 markets
      • 6 Product videos translated into 25 languages a year
      • Catalogues, brochures, and flyers that are regularly versioned
      • Design layouts of local websites, subsites and other content
      • 3D visualization of high-quality digital content
      • Manage and design campaigns based on Grundfos’ CVI
      • Campaigns including adverts, catalogues, brochures, flyers, HTML banners and VR production
      Campaign elements

      10,000 elements per year

      Based on Grundfos' CVI we manage, design, and version more than 10,000 campaign elements every year.

        International execution

        60 different markets

        Grundfos is present in 60 different markets, so they need easy localisation of all marketing elements.

          Multi language

          30 different languages

          We version Grundfos marketing elements into more than 30 different languages without compromising the master editions.


            Up to 30 languages for 60 markets

            Thousands of assets are produced every year, and they all require versioning for the many different markets were Grundfos can be found.

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            Bjørn Kryger

            Head of Global Marketing & Communication

            Management Marketing